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  Rusty LaFerney

Our Approach

Our approach to capital allocation decisions is effective, creative, and thorough,
but it is neither proprietary nor original. We owe a debt of gratitude to the people who
have pioneered these techniques and shared them publicly so that others might work
with them.

We hope to advance the value of these concepts by applying them responsibly
and creatively to an ever-growing array of new business problems and opportunities.

  1. The Essays of Warren Buffett: Lessons for Corporate America,
    by Warren E. Buffett and Lawrence A. Cunningham, The Cunningham Group, 2001.
  2. The The Value Imperative: Managing for Superior Shareholder Returns,
    by James M. McTaggart, Perer W. Kontes, and Michael C. Mankins, The Free Press, 1994.
  3. Creating Shareholder Value, by Alfred Rappaport, The Free Press, 1998.
  4. Marakon Published Work, by Marakon Associates, 1993 - 2009
  5. Corporate Boards That Create Value,
    by John Carver and Caroline Oliver, John Wiley & Sons, 2002.
  6. Divisional Performance: Measurement and Control,
    by David Solomons, Financial Executives Research Foundation, 1965.

More about us

 

"Our approach is not original
or easy, but it is highly effective."
                                 Rusty LaFerney